In the Pärnu beach district, where quiet streets wind between historic villas and the proximity of the sea sets a peaceful rhythm for life, there is one special house. Soft light streams in through its tall windows, moving across the light-colored walls throughout the day, pausing on the sculptural forms of the furniture, and giving way to the warm glow of the lamps as evening falls.


PROJECT: BELLEVUE

A HARMONIOUS HOME IN THE PÄRNU BEACH AREA

The historic Bellevue, brought back to life under the leadership of Scandium Kinnisvara, combines the romance of Pärnu’s summer resort architecture with the expectations of a modern living environment. In one of its exceptional homes, the interior design created by Hanna Karitsa is complemented by Noveli’s carefully curated selection of furniture, accessories, and lighting, bringing timeless design, character, and the warmth of home to the space.

The interiors of Bellevue homes are complemented by international design brands represented by Noveli: Vipp, Davide Groppi, Ingo Maurer, Astep, Santa & Cole, TON, Meridiani, Gervasoni, Linie Design, and Dedar.

EXPLORE PRODUCTS

Pouf Vipp655
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Pouf Vipp655
€1,135.00

With its geometric design, the Vipp655 pouffe brings extra comfort to the living room. Sculptural yet informal, the hexagonal shaped cushion combines linear details with rounded edges. The tuft is made from a highly resilient foam moulded around a wooden frame, providing durability for versatile use and helping to maintain the puff's solid shape over many years. The puff is a versatile addition to Vipp's furniture collection, serving as an additional seat, an auxiliary bench or a footrest.

Material: textile, wood, foam

Dimensions: Ø 80 x H 38.5 cm

EXPRESS DELIVERY: The product will be delivered to you within 2 weeks.

Santa & Cole Sísísí Cónicas Planas Pendant Light Santa & Cole Sísísí Cónicas Planas Pendant Light Santa & Cole Sísísí Cónicas Planas Pendant Light Santa & Cole Sísísí Cónicas Planas Pendant Light Santa & Cole Sísísí Cónicas Planas Pendant Light Santa & Cole Sísísí Cónicas Planas Pendant Light Santa & Cole Sísísí Cónicas Planas Pendant Light Santa & Cole Sísísí Cónicas Planas Pendant Light Santa & Cole Sísísí Cónicas Planas Pendant Light Santa & Cole Sísísí Cónicas Planas Pendant Light Santa & Cole Sísísí Cónicas Planas Pendant Light Santa & Cole Sísísí Cónicas Planas Pendant Light Santa & Cole Sísísí Cónicas Planas Pendant Light Santa & Cole Sísísí Cónicas Planas Pendant Light Santa & Cole Sísísí Cónicas Planas Pendant Light Santa & Cole Sísísí Cónicas Planas Pendant Light Santa & Cole Sísísí Cónicas Planas Pendant Light
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Santa & Cole Sísísí Cónicas Planas Pendant Light
from €385.00

Sísísí Cónicas Planas is a family of pendant lights designed by Gabriel Ordeig Cole, in which a slim, conical shade and the Sísísí ceiling rosette create a light, graphic, and timeless lighting fixture. Available in MT4 and MT5 sizes, with various combinations of shades, ceiling rosettes, and cable colors.

Materials: parchment lampshade, metal Sísísí rosette, and electrical cord.

Dimensions: MT4 Ø 49 × H 18 cm, weight 0.5 kg; MT5 Ø 64 × H 23 cm, weight 0.7 kg; maximum length of suspension cable 300 cm. The recommended E27 LED light bulb is not included in the set.

Delivery time 4-6 weeks.

Vipp488 Armchair Vipp488 Armchair Vipp488 Armchair
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Vipp488 Armchair
€1,995.00

The Vipp488 Cabin armchair goes hand in hand with Vipp's vision to create high quality timeless furniture that will last for generations. The armchair offers a modern yet classic interpretation of elements of Danish design, such as the wooden frame and the hand-woven paper cord backrest. The oak part of the chair is carved using a combination of modern technology and traditional craftsmanship. As wood is a natural material, no two chairs are ever exactly alike. Deeply rooted in the Danish design traditions of the 1940s and 1950s, the paper cord is hand-woven, giving each chair its own unique characteristics. The chair seat is upholstered in aniline leather with a classic edge trim. The leather is completely natural and carefully selected to match the authenticity of the design.

Material: lacquered oak wood, paper cord, aniline leather.

Dimensions: L 66.0 x W 74.0 x H 70.0 cm, 8.8kg

Delivery time up to 4 weeks

Carpet Carpet Carpet
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Carpet
from €1,995.00

Vipp415 and Vipp416 rugs with their beige tones bring a sense of tranquillity to the room. A classic addition to your living room or bedroom, available in two sizes. The rugs are made from natural and biodegradable materials such as wool and bamboo, making them durable and incredibly soft.

Material: 50% wool, 50% bamboo.

Dimensions L x W: 200 × 300 cm, 24 kg or 300 × 400 cm, 48 kg.

EXPRESS DELIVERY: The product will be delivered to you within 2 weeks.

Gervasoni Ghost Sofa Gervasoni Ghost Sofa Gervasoni Ghost Sofa Gervasoni Ghost Sofa Gervasoni Ghost Sofa
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Gervasoni Ghost Sofa
from €2,621.00

Ghost sofas are Gervasoni classics featuring soft seating and a loose-fitting, removable fabric cover. Their simple design works well in both minimalist and cozier home interiors. Models with Lino Bianco upholstery are light, neutral, and easy to pair with various textiles, rugs, and wood tones.

Material: polyurethane foam, removable Lino Bianco fabric cover

EXPRESS DELIVERY: The Ghost 10, 10 G, and 112 sofas are part of Gervasoni’s express delivery program; delivery time is up to 2 weeks. Delivery time for the Ghost 110 is 2–6 weeks. If you’d like a different fabric cover, please contact us info@noveldesign.eu.

Floor lamp Daphine Terra Floor lamp Daphine Terra Floor lamp Daphine Terra Floor lamp Daphine Terra Floor lamp Daphine Terra Floor lamp Daphine Terra Floor lamp Daphine Terra Floor lamp Daphine Terra Floor lamp Daphine Terra Floor lamp Daphine Terra Floor lamp Daphine Terra
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Floor lamp Daphine Terra
from €752.00

As an undeniable symbol of elegance and functionality, Daphine Terra embodies the essence of the Italian lighting brand Lumina, as it was born from Tommasso Cimini's design philosophy: 'Lots of light, few bulbs'. Daphine's design is simple but effective: a rotating head and articulated arm supported by an electromechanical transformer. It is an evolution of the Daphine table lamp. The luminaire is dimmable.

Material: metal

Dimensions: CRI97, 8W LED

Delivery time 4-6 weeks

BELLEVUE — MORE THAN A CENTURY OF SUMMER ROMANCE IN PÄRNU

The story of Bellevue begins in 1897, when a magnificent villa with wooden lace-like decorations was built in the Pärnu beach district at the request of local merchant Karl Glabe. Originally named Karls Ruhi, the house became a highly regarded vacation spot. During the First Republic of Estonia, the building served as a retreat for military officers, hosting, among others, President Konstantin Päts and General Johan Laidoner.

Today, Scandium Kinnisvara has restored this historic gem and, with the Bellevue residences, created a comprehensive living environment where the architectural heritage of the past meets the quality of life of today.

However, Bellevue’s uniqueness lies not only in its history. It also lies in the building’s ability to offer something that is difficult to recreate in new constructions—a character and romantic atmosphere that have developed over decades. It is precisely in such an environment that the role of interior design becomes particularly important. Every choice must take the architecture into account, while also leaving room for a modern lifestyle.

In the interior designed by Hanna Karitsa, Bellevue’s architectural heritage has been given a contemporary interpretation. Tall windows, light-colored surfaces, and rooms with distinctive geometric shapes create a home whose architecture is expressive in and of itself. Such an environment does not necessarily require more decoration, but rather carefully considered choices.

Noveli’s goal was to complement the existing interior design with furniture, lighting, and accessories that highlight the space’s best features. Here, not every item needs to belong to the same era or follow a single, specific style. On the contrary—it is precisely the skillful combination of different design languages that creates a space that feels timeless, yet not predictable.

LIGHT THAT GIVES A ROOM A NEW DIMENSION

One of the most distinctive features of a Bellevue home is how the light changes throughout the day.

The natural light streaming in through the tall windows highlights the interior’s spaciousness, the textures of the materials, and the sculptural forms. As evening falls, the same space takes on a completely different character. The deepening twilight beyond the windows and the warm glow of the lights create a more intimate atmosphere, in which new details come to the fore.

Bellevue Home carries several Noveli lighting brands, including Davide Groppi, Ingo Maurer, Astep, and Santa & Cole. Their diverse design approaches make it possible to create lighting solutions that are both functional and aesthetically expressive.

One of the elements that sets the evening mood in the room is Santa & Cole’s iconic Básica lamp. Its understated design and soft light add warmth to the interior and blend naturally with Bellevue’s romantic architecture.

BUY NOVELI PRODUCTS

Table lamp Basica Minima Table lamp Basica Minima Table lamp Basica Minima
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Table lamp Basica Minima
€488.00

The Santa & Cole Básica Mínima table lamp is a pocket-sized version of the iconic Básica lamp that creates a soft and intimate ambience. The lamp is available in two elegant variants: one with a parchment shade and black metal support, the other with a nickel-finish braided ribbon and support - both always with a birch wood cylinder base. A discreet chain on the foot ensures stability, allowing the lamp to be enjoyed carefree at any angle.

Santa & Cole is a Spanish brand, founded in 1985, known for natural materials and timeless luminaires that soften spaces, shape shadows and invite a slower, more human experience of light.

Material: birch, parchment/textile, metal with nickel or bronze finish/p>

Dimensions: ∅ 12 × 30 cm, 1 kg, LED, 5,9W, IP20

Delivery 2-4 weeks.

Table lamp Vipp591/592 Table lamp Vipp591/592 Table lamp Vipp591/592 Table lamp Vipp591/592 Table lamp Vipp591/592
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Table lamp Vipp591/592
from €539.00

The small Vipp591 and the large Vipp592 table lamp function both as a luminaire and as a decorative sculpture, moulded in glass and marble. The grooved and layered glass dome, made using ancient mouth-blowing techniques, emits a soft overall light, illuminating the special features of the marble foot. The refined composition of internal white and external frosted glass layers creates an opaque surface and ensures even light distribution. The visual appearance of marble tells the story of millions of years of natural formation. The stone bears traces of fossils and other organic matter, making each stone unique with its wide range of shades and patterns. An aluminium dimmer switch allows you to adjust the mood to suit the environment, from intense to cosy.

Material: glass, marble, silicone, aluminium, LED diffuser, textile coated wire.

Dimensions: Ø 27.5 x H 39.0 cm, 8.3 kg or Ø x 36.0 x 52.0 cm, 14.3 kg.

EXPRESS DELIVERY: The product will be delivered to you within 2 weeks.

Table lamp Basica M2 Table lamp Basica M2 Table lamp Basica M2 Table lamp Basica M2 Table lamp Basica M2
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Table lamp Basica M2
from €555.00

The Santa & Cole Básica M2 table lamp combines natural birch wood and metal in a harmonious composition where light and materials create a cosy interplay. On a sturdy metal base, finished in either bronze or nickel, stands a cylindrical birch wood base crowned by a hand-sewn parchment. The lamp can be complemented with a wider base for added stability and is ideal for shared spaces. The Básica M1 is a smaller, more delicate version, while the M2 brings out a larger, more expressive presence.

Santa & Cole is a Spanish brand, founded in 1985, known for natural materials and timeless luminaires that soften spaces, shape shadows and invite a slower, more human experience of light.

Material: birch, parchment / textile, metal

Dimensions: ∅ 20 × 71 cm, 1,5 kg, LED, 11W, IP20

Delivery time 4-6 weeks

Gervasoni Ghost Bed Gervasoni Ghost Bed Gervasoni Ghost Bed Gervasoni Ghost Bed Gervasoni Ghost Bed Gervasoni Ghost Bed Gervasoni Ghost Bed Gervasoni Ghost Bed
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Gervasoni Ghost Bed
from €2,964.00

The Ghost 80 is an upholstered bed with a removable fabric cover, whose soft form carries on the Ghost series’ concept of freely draping fabric.

Material: Lino Bianco fabric upholstery, padded frame, Rete MN bed base with birch slats and a metal frame

Mattress sizes: 160 × 200 cm, 180 × 200 cm, or 90 × 200 cm

EXPRESS DELIVERY: The Ghost 80 is part of Gervasoni’s express delivery program; delivery time is up to 2 weeks. Other bed models are delivered within 2–6 weeks. If you’d like a bed with a different fabric cover or dimensions, please contact us info@noveldesign.eu.

Vipp453+ Swivel Chair, on casters Vipp453+ Swivel Chair, on casters Vipp453+ Swivel Chair, on casters Vipp453+ Swivel Chair, on casters Vipp453+ Swivel Chair, on casters Vipp453+ Swivel Chair, on casters
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Vipp453+ Swivel Chair, on casters
from €995.00

This chair is a further development of the VIPP452 Swivel chair, fulfilling the dream of sitting on clouds. The Swivel+ chair increases comfort with additional padding, height adjustment and an extended backrest, ensuring better ergonomics and a better sitting experience. The 360° swivel chair has a five-star base with floor glides at the ends. Similar to the original Swivel chair, the slender armrests discreetly continue into the backrest, giving the chair an almost airy look despite its sturdy components.

Material: aluminium, aniline handle

Dimensions: l 67 cm x w 67 cm x h 77.5 cm, 15kg

EXPRESS DELIVERY: The product will be delivered to you within 2 weeks.

Wall and ceiling lamp Lille Wall and ceiling lamp Lille Wall and ceiling lamp Lille Wall and ceiling lamp Lille
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Wall and ceiling lamp Lille
€409.00

The Lille wall and ceiling lamp was designed by Francesco Faccin. The Italian-born Danish brand's lamp is based on timeless materials and exudes restrained, refined elegance. Its glazed ceramic base supports an opal glass dome that creates a soft, friendly light. Handcrafted by skilled ceramists in Portugal, Lille reflects a respect for tradition and authenticity. Also available in different colors as a table lamp.


Material: glazed porcelain, frosted glass

Dimensions: ∅ 130 × 145 mm, 0.6 kg, 220 V, IP20

EXPRESS DELIVERY: The product will be delivered to you within 2 weeks.


NOVEL – CAREFULLY CURATED DESIGN

The Bellevue project reflects NOVEL's approach to interior design: every space deserves individual attention and solutions that are based on its architecture, character, and users.

Our team has been working in the interior design field for over 12 years, implementing projects both in Estonia and internationally. We are here to advise you on the selection of furniture, lighting, and finishing materials, and to help you create  harmonious and tasteful spaces that feel complete.

In addition to aesthetics, our team has strong technical expertise – we prepare interior design drawings, implement lighting solutions, prepare detailed specifications, and organize the delivery of furnishings to the site.

We operate throughout Europe and are a determined partner in providing comprehensive solutions.